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Pro Plan® Dry Dog Food

PRO PLAN® Medium Everyday Nutrition Chicken Dry Dog Food

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Available sizes:
3kg
14kg
  • Chicken as No1 ingredient & High protein
  • Superior nutrient absorption
  • Helps supports healthy joints
  • Formulated for total dental care
  • Science based nutrition with no added colourants
  • Helps to keep your dog's coat beautifully shiny
Product overview

Features

  • Chicken as No1 ingredient & High protein    
  • Superior nutrient absorption    
  • Helps supports healthy joints    
  • Formulated for total dental care    
  • Science based nutrition with no added colourants    
  • Helps to keep your dog's coat beautifully shiny    

Fuel the everyday excellence of your dog with Purina PRO PLAN Everyday Nutrition range. 

Purina PRO PLAN Everyday Nutrition contains high-quality chicken pieces as the #1 ingredient and is specially formulated to meet all of your dog's nutritional needs as part of a healthy lifestyle. This dry dog food contains a combination of specific nutrients and high quality ingredients to help support high nutrient absorption for your dog's overall health. These formulas help support healthy joints for an active lifestyle and keep their coat shiny from root to tip. The high protein content helps maintain strong muscles, ideal body condition and helps support your dog's well-being.

Purina PRO PLAN Everyday Nutrition MEDIUM ADULT has been developed for adult dogs of medium breeds (10-25 kg weight). This dry dog food contains a combination of nutrients to keep the coat shiny from root to tip and key nutrients that support joint health for an active lifestyle. It is rich in high quality chicken and provides optimal nutrition for your medium-sized dog's adventures from 12 months to 7 years of age, when you should transition to the Age Defence formula. 

Discover the benefits EVERYDAY NUTRITION products can make to your dog's health and wellbeing. 
If you want to give your dog some variety, explore the different flavours of PRO PLAN formulas with added benefits - for example, Lamb in Sensitive Digestion or Salmon in Sensitive Skin products.

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality chicken (including back and chest) (20%)
Wheat
Dried poultry protein
Corn
Rice (9%)
Animal fats
Dried beet pulp
Digest
Soya meal
Corn protein meal
Wheat gluten
Minerals
Dried egg 
Fish oil

Calories

389kcal/100g

Nutrition & Analytical Constituents

Protein: 26.0%
Fat: 16.0%
Crude ash: 7.5%
Crude fibre: 2.0%

Nutritional additives

IU/kg:
Vit A: 28000
Vit D3: 910
Vit E: 550

mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 150)
Calcium iodate anhydrous: (I: 2.3)
Copper (II) sulphate pentahydrate: (Cu: 16)
Manganous sulphate monohydrate: (Mn: 56)
Zinc sulphate monohydrate: (Zn: 140)
Sodium selenite: (Se: 0.16)                                          

Feeding guide

Feeding guide

Wee table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.                          

Recommended daily amount (g/day)

Recommended daily amount (g/day)
Body weight (kg) Less than 1h activity (g/day) 1 to 3h activity (g/day)
1 35 40
5 105 120
10 165 190
15 220 250
20 265 305
25 310 355
35 385 440
45 455 525
60 555 635
70 615 705

Reviews

4.8
97 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.575
  • Product Quality
  • 4.7941176470588
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.875
4 legs loves this
5/5

My four legged friend really enjoys this. She normally tends to eat half her dinner and wait to see if something better is going to appear before finishing it off 2 hours later.
With this food she just dives in and clears her bowl. It's clearly a hit in this household.
From my perspective, it's great for her as it's super healthy and doesn't leave her windy.
My only minor gripe is that they've made the effort to make the bag resealable, but only as a pouring spout. We use a measuring scoop and I can't get this through the small gap.

Tattyd76 |
December 2022
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Absolutely loved it
5/5

As soon as the box was opened Faith was in sniffing about. Opened the pack and she couldnt wait to get stuck in. Wasnt just a one off as every time I have filled her bowl since, she couldnt wait to get started. No problems digestive wise and has had no other issues . Faith seems very healthy and bounces about after eating this, very energetic when out walking. And no issues at the rear end unlike some other foods

Steviep71 |
DUNDEE |
December 2022
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Oreo testing Pro plan
4/5

When we first opened the box she was very excited. Sniffing the bag.
When I put it in her food bowl she was very interested and happily eat it all she even asked for more.
She it still happily eating the food.
She can sometimes be a little fussy but did seem to like the food and continues eat the food.
I have not yet seen any change in her behaviour or if it has brought any benefits to her diet we have been using it for just under a week so maybe with more time we will notice more benefits as she continues to use and eat the pro plan.

Hols85 |
December 2022
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Quality kibble
5/5

It feels good to know you’re giving your dog a high quality diet, and my vet is happy with this too.
There’s a good crunch which hopefully helps to keep their teeth clean, although sometimes he’ll try and gobble it whole!
My dog isn’t particularly food orientated and often doesn’t want breakfast until later, but when he goes for it he seems very happy and content after.

Lois22 |
Standish |
December 2022
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