Your Pet, Our Passion.
Beta® Dry Dog Food

BETA® Chicken Dry Dog Food

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Available sizes:
2kg
14kg
  • Chicken is #1 Ingredient
  • No added artificial colours, flavours or preservatives
  • Made with selected natural ingredients*
  • With a natural prebiotic proven to help support digestive health
  • Dual shape and size kibbles
  • Made in the UK
Product overview

Features

  • Chicken is #1 Ingredient
  • No added artificial colours, flavours or preservatives    
  • Made with selected natural ingredients*    
  • With a natural prebiotic proven to help support digestive health    
  • Dual shape and size kibbles    
  • Made in the UK    
  • Tailored nutrition with all the essential nutrients your adult dog needs    
  • Strong muscles with protein to help support strong musculature    
  • Healthy skin and shiny coat with vitamins, zinc and omega 3 & 6 fatty acids
  • Healthy teeth and bones with essential minerals and vitamins to help support healthy teeth and bones    
  • Complete Pet Food for Adult Dogs

BETA: Free the Real Dog Inside

Being a Real Dog means running, jumping, chasing, and living a life unleashed. So he needs a food that can properly fuel his natural enthusiasm for life. That is why our PURINA BETA tailored nutrition for adult dogs includes essential vitamin and minerals to help support healthy bones, and high levels of protein to help support muscle maintenance. It is also specially formulated with selected natural ingredients* and a natural prebiotic to help support digestive health to keep your adventurous dog at his best all day long! And all this without including any added artificial colours, flavours and preservatives.

Ingredients & nutrition

Ingredients

Chicken meal (28%)
Wheat*
Corn*
Animal fats
Wheat middlings*
Rice*
Digest
Dried beet pulp
Soya meal
Dried chicory root*1 (1%)
Minerals
Dried carrot* (0.07%)
Dried spinach* (0.07%)
Dried parsley* (0.07%)

*Natural ingredients
1natural prebiotic

Nutrition & Analytical Constituents

Protein: 26.0%
Fat content: 13.0%
Crude ash: 6.5%
Crude fibre: 2.5%
Omega 3 fatty acids: 0.18%
Omega 6 fatty acids: 3.0%

Nutritional additives

IU/kg:
Vit. A: 19000;
Vit. D3: 1100
Vit E: 90

mg/kg:
Iron (II) sulphate monohydrate: (Fe: 78)
Calcium iodate anhydrous: (I: 1.9)
Copper (II) sulphate pentahydrate: (Cu: 8.7)
Manganous sulphate monohydrate: (Mn: 5.9)
Zinc sulphate monohydrate: (Zn: 110)
Sodium selenite: (Se: 0.19)

Feeding guide

Daily feeding amounts for adult dogs (grams per day):

Dog Body Weight (kg) Normal Activity (gr/per day) More Active (gr/per day)
10 175 200
12 195 225
14 220 250
16 240 275
18 260 295
20 275 315
22 295 340
24 315 360
25 320 370
Dog Body Weight (kg) Normal Activity (gr/per day) More Active (gr/per day)
5-10 110-175 125-200
10-25 175-320 200-370
25-45 320-475 370-545
45-70 475-640 545-735

 

Feeding Guide: See table for recommended daily feeding amounts. These amounts are guidelines only. Adjust quantities according to your dog’s activity level, physical condition and individual needs.
Clean, fresh water should be available at all times.
To monitor your dog’s health, consult a veterinary surgeon regularly.
Introduce BETA gradually over 7 days.

Reviews

4.8
104 reviews

Rating snapshot

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Average customer ratings

Overall
  • Helps keep your dog full of vitality
  • 4.8117647058824
  • Are made with natural ingredients
  • 4.7790697674419
  • Supports healthy digestion
  • 4.8588235294118
Classic food for our two girls
5/5

Our local supplier ( Moles )had Beta on offer and with both of our dogs having sensitive digestion you always think that a different brand may cause problems, but we had no problems and our girls ate in down with out any problems,i wonder if we can get some more while it is still on offer

Briggo |
Driffield, United Kingdom |
April 2017
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  • Are made with natural ingredients
  • Helps keep your dog full of vitality
  • Supports healthy digestion
Satisfaction guaranteed
5/5

My two Cockapoos love this and cannot wait for dinner time. Filling and nutritious and good value for money. Highly recommended.

Alybob |
Nottingham |
April 2017
Was this review helpful?
  • Are made with natural ingredients
  • Helps keep your dog full of vitality
  • Supports healthy digestion
Dogs love it mixed up with the lamb :)
5/5

Been using beta for 2 yrs now since we got the pups - even my fussy witch eats it once she is absolutely sure there is definately no human food up for grabs ha ha :-D

Loopy Lou |
WREXHAM |
April 2017
Was this review helpful?
  • Are made with natural ingredients
  • Helps keep your dog full of vitality
  • Supports healthy digestion
Rupert Pupkin's Favourite
5/5

My dog Rupert is a picky eater, and this is one of the only complete dry foods that he's tried that he likes.

Debbiem |
Birmingham, United Kingdom |
April 2017
Was this review helpful?
  • Are made with natural ingredients
  • Helps keep your dog full of vitality
  • Supports healthy digestion
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