- Chicken is #1 Ingredient
- No added artificial colours, flavours or preservatives
- Made with selected natural ingredients*
- With a natural prebiotic proven to help support digestive health
- Dual shape and size kibbles
- Made in the UK
Features
- Chicken is #1 Ingredient
- No added artificial colours, flavours or preservatives
- Made with selected natural ingredients*
- With a natural prebiotic proven to help support digestive health
- Dual shape and size kibbles
- Made in the UK
- Tailored nutrition with all the essential nutrients your adult dog needs
- Strong muscles with protein to help support strong musculature
- Healthy skin and shiny coat with vitamins, zinc and omega 3 & 6 fatty acids
- Healthy teeth and bones with essential minerals and vitamins to help support healthy teeth and bones
- Complete Pet Food for Adult Dogs
BETA: Free the Real Dog Inside
Being a Real Dog means running, jumping, chasing, and living a life unleashed. So he needs a food that can properly fuel his natural enthusiasm for life. That is why our PURINA BETA tailored nutrition for adult dogs includes essential vitamin and minerals to help support healthy bones, and high levels of protein to help support muscle maintenance. It is also specially formulated with selected natural ingredients* and a natural prebiotic to help support digestive health to keep your adventurous dog at his best all day long! And all this without including any added artificial colours, flavours and preservatives.
Ingredients
Chicken meal (28%)
Wheat*
Corn*
Animal fats
Wheat middlings*
Rice*
Digest
Dried beet pulp
Soya meal
Dried chicory root*1 (1%)
Minerals
Dried carrot* (0.07%)
Dried spinach* (0.07%)
Dried parsley* (0.07%)
*Natural ingredients
1natural prebiotic
Nutrition & Analytical Constituents
Protein: 26.0%
Fat content: 13.0%
Crude ash: 6.5%
Crude fibre: 2.5%
Omega 3 fatty acids: 0.18%
Omega 6 fatty acids: 3.0%
Nutritional additives
IU/kg:
Vit. A: 19000;
Vit. D3: 1100
Vit E: 90
mg/kg:
Iron (II) sulphate monohydrate: (Fe: 78)
Calcium iodate anhydrous: (I: 1.9)
Copper (II) sulphate pentahydrate: (Cu: 8.7)
Manganous sulphate monohydrate: (Mn: 5.9)
Zinc sulphate monohydrate: (Zn: 110)
Sodium selenite: (Se: 0.19)
Daily feeding amounts for adult dogs (grams per day):
| Dog Body Weight (kg) | Normal Activity (gr/per day) | More Active (gr/per day) |
|---|---|---|
| 10 | 175 | 200 |
| 12 | 195 | 225 |
| 14 | 220 | 250 |
| 16 | 240 | 275 |
| 18 | 260 | 295 |
| 20 | 275 | 315 |
| 22 | 295 | 340 |
| 24 | 315 | 360 |
| 25 | 320 | 370 |
| Dog Body Weight (kg) | Normal Activity (gr/per day) | More Active (gr/per day) |
| 5-10 | 110-175 | 125-200 |
| 10-25 | 175-320 | 200-370 |
| 25-45 | 320-475 | 370-545 |
| 45-70 | 475-640 | 545-735 |
Feeding Guide: See table for recommended daily feeding amounts. These amounts are guidelines only. Adjust quantities according to your dog’s activity level, physical condition and individual needs.
Clean, fresh water should be available at all times.
To monitor your dog’s health, consult a veterinary surgeon regularly.
Introduce BETA gradually over 7 days.
Reviews
After using this product for a few days I can see an improvement in my dog already! The biscuits are larger than we normally buy, she has had them mixed with a very small amount of meat but that's her preference, They do not have a strong smell which is good because I usually scoop them out with my hands, well what can i say she woofed them down, she really enjoyed them and kind of sat there afterwards looking at me as if to say can I have some more please. I have been using them for 4 days now and I can see a difference in her coat and how bright her eyes are, there are no digestion issues you sometimes get with a change in food, it's all good feedback our end.
My name is Honey, I’m 5 years old and my Mummy says I can be a fussy little madam!
Not true! I know what I like and if I am offered something yummy and tasty, I’ll be happy to eat it… thinking of cheese now, that is sooooo yummy!
Mummy said she had new food for me and I wasn’t sure and thought… here we go again, she’s trying something new and I won’t like it…
But…
Actually, it was really tasty.
I’ll be honest, I wasn’t sure at first, I put my nose near my food bowl and walked away…
Mummy looked sad, so I thought I’d take another look just to make her smile.
I sniffed and moved the kibbles around and then thought… ok, I’ll give it a try and it was yummy.
Well done Mummy and more importantly the clever people from Purina who have made this delicious treat for me and my other doggy friends to enjoy.
I’ve been eating my new Purina BETA in chicken flavour for about two weeks now and the bag is almost empty… I hope Mummy buys me some more.
I think Mummy wanted to say something to you as well…
Hi, I’m Honey’s Mummy and it’s no exaggeration that when it comes to finding a dry or wet food she will eat, it’s never been an easy task and have to say, I’m delighted that Honey has enjoyed eating the Purina BETA so much. I thought the kibbles were a little on the big side at first but I think she has enjoyed having something chunky to get her teeth into.
We often have mealtimes when Honey doesn’t eat, so to see her clear her bowl almost every day is wonderful to see and I’ll certainly be adding this to my shopping list in future.
My dog loved this product from the moment it was delivered. She was smelling the box as soon as it was delivered. She ate the biscuits as soon as they went into her bowl. The biscuits look great and do not smell half as bad as some biscuits on the market. Knowing it is helping digestion in my dog too is never a bad thing either.
So my dog isn’t a foodie at all. He isn’t good orientated and usually turns his nose up at it.
I was expecting the same from this food but surprisingly he ate it first time. I thought maybe a fluke but no he has been taking it really well.
So well that I think I’ll change his regular food.