Your Pet, Our Passion.
Beta® Dry Dog Food

BETA® Chicken Dry Dog Food

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Available sizes:
2kg
14kg
  • Chicken is #1 Ingredient
  • No added artificial colours, flavours or preservatives
  • Made with selected natural ingredients*
  • With a natural prebiotic proven to help support digestive health
  • Dual shape and size kibbles
  • Made in the UK
Product overview

Features

  • Chicken is #1 Ingredient
  • No added artificial colours, flavours or preservatives    
  • Made with selected natural ingredients*    
  • With a natural prebiotic proven to help support digestive health    
  • Dual shape and size kibbles    
  • Made in the UK    
  • Tailored nutrition with all the essential nutrients your adult dog needs    
  • Strong muscles with protein to help support strong musculature    
  • Healthy skin and shiny coat with vitamins, zinc and omega 3 & 6 fatty acids
  • Healthy teeth and bones with essential minerals and vitamins to help support healthy teeth and bones    
  • Complete Pet Food for Adult Dogs

BETA: Free the Real Dog Inside

Being a Real Dog means running, jumping, chasing, and living a life unleashed. So he needs a food that can properly fuel his natural enthusiasm for life. That is why our PURINA BETA tailored nutrition for adult dogs includes essential vitamin and minerals to help support healthy bones, and high levels of protein to help support muscle maintenance. It is also specially formulated with selected natural ingredients* and a natural prebiotic to help support digestive health to keep your adventurous dog at his best all day long! And all this without including any added artificial colours, flavours and preservatives.

Ingredients & nutrition

Ingredients

Chicken meal (28%)
Wheat*
Corn*
Animal fats
Wheat middlings*
Rice*
Digest
Dried beet pulp
Soya meal
Dried chicory root*1 (1%)
Minerals
Dried carrot* (0.07%)
Dried spinach* (0.07%)
Dried parsley* (0.07%)

*Natural ingredients
1natural prebiotic

Nutrition & Analytical Constituents

Protein: 26.0%
Fat content: 13.0%
Crude ash: 6.5%
Crude fibre: 2.5%
Omega 3 fatty acids: 0.18%
Omega 6 fatty acids: 3.0%

Nutritional additives

IU/kg:
Vit. A: 19000;
Vit. D3: 1100
Vit E: 90

mg/kg:
Iron (II) sulphate monohydrate: (Fe: 78)
Calcium iodate anhydrous: (I: 1.9)
Copper (II) sulphate pentahydrate: (Cu: 8.7)
Manganous sulphate monohydrate: (Mn: 5.9)
Zinc sulphate monohydrate: (Zn: 110)
Sodium selenite: (Se: 0.19)

Feeding guide

Daily feeding amounts for adult dogs (grams per day):

Dog Body Weight (kg) Normal Activity (gr/per day) More Active (gr/per day)
10 175 200
12 195 225
14 220 250
16 240 275
18 260 295
20 275 315
22 295 340
24 315 360
25 320 370
Dog Body Weight (kg) Normal Activity (gr/per day) More Active (gr/per day)
5-10 110-175 125-200
10-25 175-320 200-370
25-45 320-475 370-545
45-70 475-640 545-735

 

Feeding Guide: See table for recommended daily feeding amounts. These amounts are guidelines only. Adjust quantities according to your dog’s activity level, physical condition and individual needs.
Clean, fresh water should be available at all times.
To monitor your dog’s health, consult a veterinary surgeon regularly.
Introduce BETA gradually over 7 days.

Reviews

4.8
104 reviews

Rating snapshot

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Average customer ratings

Overall
  • Helps keep your dog full of vitality
  • 4.8117647058824
  • Are made with natural ingredients
  • 4.7790697674419
  • Supports healthy digestion
  • 4.8588235294118
Dog loved it
5/5

My cocker spaniel was so excited to try this as soon as i opened the bag. the pellets are a bit bigger than normal and he took longer to eat them - so thats good for digestion. he didnt have any problems after eating them and seemed to love them.

Pumpkinkate |
Southampton |
August 2023
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Great food
5/5

My dog absolutely loved this food. He's normally reluctant to try new foods. It's the first time he has cleared his bowl in a long time. Will definitely be buying again. Since eating the food my dog's skin has been better and he's coat has been really shiny. He's also had lots more energy so I think this will be the way forward keeping my dog as healthy as I possibly can.

haverhill |
August 2023
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PURINA Adult Dry food Chicken
5/5

OMG Buddy absolutely wolfed his food down. He really enjoyed the chicken flavour and I will most definitely be purchasing again in the future. I have noticed a difference in his coat and skin which is a bonus.

johanna112 |
St Helier |
August 2023
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Apparently delicious!
4/5

I got this for a small shih tzu and the kibble is way too big. What's good about it is that he takes forever to eat it and almost treats it as a treat/play time. He takes it bit by bit to his bed and chews on it. He absolutely loves it!
He has a sensitive tum but the food didn't affect him at all so I'm happy!

xpapix |
Liverpool |
August 2023
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