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Pro Plan® Dry Dog Food

PRO PLAN® Medium Everyday Nutrition Chicken Dry Dog Food

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Available sizes:
3kg
14kg
  • Chicken as No1 ingredient & High protein
  • Superior nutrient absorption
  • Helps supports healthy joints
  • Formulated for total dental care
  • Science based nutrition with no added colourants
  • Helps to keep your dog's coat beautifully shiny
Product overview

Features

  • Chicken as No1 ingredient & High protein    
  • Superior nutrient absorption    
  • Helps supports healthy joints    
  • Formulated for total dental care    
  • Science based nutrition with no added colourants    
  • Helps to keep your dog's coat beautifully shiny    

Fuel the everyday excellence of your dog with Purina PRO PLAN Everyday Nutrition range. 

Purina PRO PLAN Everyday Nutrition contains high-quality chicken pieces as the #1 ingredient and is specially formulated to meet all of your dog's nutritional needs as part of a healthy lifestyle. This dry dog food contains a combination of specific nutrients and high quality ingredients to help support high nutrient absorption for your dog's overall health. These formulas help support healthy joints for an active lifestyle and keep their coat shiny from root to tip. The high protein content helps maintain strong muscles, ideal body condition and helps support your dog's well-being.

Purina PRO PLAN Everyday Nutrition MEDIUM ADULT has been developed for adult dogs of medium breeds (10-25 kg weight). This dry dog food contains a combination of nutrients to keep the coat shiny from root to tip and key nutrients that support joint health for an active lifestyle. It is rich in high quality chicken and provides optimal nutrition for your medium-sized dog's adventures from 12 months to 7 years of age, when you should transition to the Age Defence formula. 

Discover the benefits EVERYDAY NUTRITION products can make to your dog's health and wellbeing. 
If you want to give your dog some variety, explore the different flavours of PRO PLAN formulas with added benefits - for example, Lamb in Sensitive Digestion or Salmon in Sensitive Skin products.

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality chicken (including back and chest) (20%)
Wheat
Dried poultry protein
Corn
Rice (9%)
Animal fats
Dried beet pulp
Digest
Soya meal
Corn protein meal
Wheat gluten
Minerals
Dried egg 
Fish oil

Calories

389kcal/100g

Nutrition & Analytical Constituents

Protein: 26.0%
Fat: 16.0%
Crude ash: 7.5%
Crude fibre: 2.0%

Nutritional additives

IU/kg:
Vit A: 28000
Vit D3: 910
Vit E: 550

mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 150)
Calcium iodate anhydrous: (I: 2.3)
Copper (II) sulphate pentahydrate: (Cu: 16)
Manganous sulphate monohydrate: (Mn: 56)
Zinc sulphate monohydrate: (Zn: 140)
Sodium selenite: (Se: 0.16)                                          

Feeding guide

Feeding guide

Wee table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.                          

Recommended daily amount (g/day)

Recommended daily amount (g/day)
Body weight (kg) Less than 1h activity (g/day) 1 to 3h activity (g/day)
1 35 40
5 105 120
10 165 190
15 220 250
20 265 305
25 310 355
35 385 440
45 455 525
60 555 635
70 615 705

Reviews

4.8
97 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.575
  • Product Quality
  • 4.7941176470588
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.875
Huge thumbs up if dogs had thumbs
5/5

Well where do I start? Firstly the bag is ‘Huge’ it will definitely last a long time, our French Bulldog is quite fussy when it comes to food so it took us a long time to find one that suited her just fine, we had been looking into this dog food as an alternative to her current food. I liked that it is so forward thinking regarding what a dog actually needs from its food ie nutrients, it’s a bonus that it maintains a healthy coat as french bulldogs are prone to dry sore flaky skin. She absolutely loves this food she was straight in her bowl ( well after me having to hand feed her a few of them first ha ) She is on a mixture of wet and dry and it was so easy to work out the amount she needed for her daily intake in accordance with her level of exercise due to the instructions on the side of the bag. All in all very happy with the product so far, our little girl certainly agrees, we are looking forward to seeing how it benefits her health wise

Bollywood |
Hull |
July 2022
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  • Product Benefit
  • Pro Plan range offers targetted health benefits to support pet's long-term health
The Best!
5/5

I just moved by dog Frankie (a toy poodle) over from the puppy food and he is loving the new adult food as much as the puppy food. I was worried the transition would be hard. But no problems at all. He love the food and he's coat still looks great. He is still full energy and thriving under pro plan.

Frankie25 |
London |
July 2020
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  • Product Benefit
  • Product Quality
  • Pro Plan range offers targetted health benefits to support pet's long-term health
Good texture and taste
4/5

The pack comes with a re-sable bag so it protects the food, and the foods quality is maintained throughout use. There is also a handy sizing cup to ensure that your dog is receiving the correct amount of food for their bred and weight. Which is great for ensuring you do not overfeed your dog.
My Dog has really enjoyed eating this dog food. It is a completely dry texture and the kibble is the same size and texture. However, it is moist and is very easily swallowed by my dog. My dog is actively running to the food bowl to eat this food, so is obviously enjoying the taste of the food.
This food has been designed to give the dog the correct amount of nutrients required for large dogs. As a result I have also noticed that my dog has a lot more energy eating this brand of food in comparison to the previous brand of food used.
I would be recommending this product to friends and family,

sandrawilko |
Kilkeel |
March 2019
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Great for a fussy eater
5/5

We have noticed a dramatic improvement after only a few weeks in the quality of Bella's coat and, more importantly he appetite appears to be full, she is often guilty of sniffing around for food outside of meal times and that issues seems to be much resolved. She clearly finds the food tasty. All in all a happy home! We intend to continue with the food after the test period is over.

sianrowbotham |
March 2019
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