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Pro Plan® Dry Dog Food

PRO PLAN® Medium Everyday Nutrition Chicken Dry Dog Food

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Available sizes:
3kg
14kg
  • Chicken as No1 ingredient & High protein
  • Superior nutrient absorption
  • Helps supports healthy joints
  • Formulated for total dental care
  • Science based nutrition with no added colourants
  • Helps to keep your dog's coat beautifully shiny
Product overview

Features

  • Chicken as No1 ingredient & High protein    
  • Superior nutrient absorption    
  • Helps supports healthy joints    
  • Formulated for total dental care    
  • Science based nutrition with no added colourants    
  • Helps to keep your dog's coat beautifully shiny    

Fuel the everyday excellence of your dog with Purina PRO PLAN Everyday Nutrition range. 

Purina PRO PLAN Everyday Nutrition contains high-quality chicken pieces as the #1 ingredient and is specially formulated to meet all of your dog's nutritional needs as part of a healthy lifestyle. This dry dog food contains a combination of specific nutrients and high quality ingredients to help support high nutrient absorption for your dog's overall health. These formulas help support healthy joints for an active lifestyle and keep their coat shiny from root to tip. The high protein content helps maintain strong muscles, ideal body condition and helps support your dog's well-being.

Purina PRO PLAN Everyday Nutrition MEDIUM ADULT has been developed for adult dogs of medium breeds (10-25 kg weight). This dry dog food contains a combination of nutrients to keep the coat shiny from root to tip and key nutrients that support joint health for an active lifestyle. It is rich in high quality chicken and provides optimal nutrition for your medium-sized dog's adventures from 12 months to 7 years of age, when you should transition to the Age Defence formula. 

Discover the benefits EVERYDAY NUTRITION products can make to your dog's health and wellbeing. 
If you want to give your dog some variety, explore the different flavours of PRO PLAN formulas with added benefits - for example, Lamb in Sensitive Digestion or Salmon in Sensitive Skin products.

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality chicken (including back and chest) (20%)
Wheat
Dried poultry protein
Corn
Rice (9%)
Animal fats
Dried beet pulp
Digest
Soya meal
Corn protein meal
Wheat gluten
Minerals
Dried egg 
Fish oil

Calories

389kcal/100g

Nutrition & Analytical Constituents

Protein: 26.0%
Fat: 16.0%
Crude ash: 7.5%
Crude fibre: 2.0%

Nutritional additives

IU/kg:
Vit A: 28000
Vit D3: 910
Vit E: 550

mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 150)
Calcium iodate anhydrous: (I: 2.3)
Copper (II) sulphate pentahydrate: (Cu: 16)
Manganous sulphate monohydrate: (Mn: 56)
Zinc sulphate monohydrate: (Zn: 140)
Sodium selenite: (Se: 0.16)                                          

Feeding guide

Feeding guide

Wee table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.                          

Recommended daily amount (g/day)

Recommended daily amount (g/day)
Body weight (kg) Less than 1h activity (g/day) 1 to 3h activity (g/day)
1 35 40
5 105 120
10 165 190
15 220 250
20 265 305
25 310 355
35 385 440
45 455 525
60 555 635
70 615 705

Reviews

4.8
97 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.575
  • Product Quality
  • 4.7941176470588
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.875
Dogs love it!
5/5

Our dogs tend to be very fussy with food and very rarely eat all of their dry biscuits and try to stick to just the meat around the biscuits, but since having these biscuits they have not left one in their bowls! We’ve been feeding them to a Jack Russell and a border terrier and the biscuit size seems to suit them both. It’s a good sized bag slightly pricier than we would pay normally but I think it’s definitely worth it, excited to see if there’s any health changes within the dogs as they are eating the food for longer.

Tetney |
December 2022
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She loves them!
5/5

Had previously tried my cats on various Purina products, they always loved them, but for some reason hadn't thought to try my dog on any.

So right from the start of opening the box, my dog was already sniffing around the bag, and wouldn't get her head out of the bag when I opened it up. She had become bored of her usual brand and would take hours to eat it, basically waiting to see if anything better would come along. Had tried several other brands in-between, pretty much having the same effect. She had always loved mealtimes and got very excited, but all of a sudden nothing interested her. From the word go she absolutely loves these biscuits, can't get enough of them, can't wait for me to put the bowl on the floor, and gobbles them up in minutes. Too early to see all the health benefits but I have a very happy dog again, and will definitely continue to buy them.

Rowan68 |
Manningtree |
December 2022
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My dogs loved this!
5/5

It’s can sometimes be difficult to find a dry dog food that both my dogs enjoy and don’t get bored of. At first I was unsure whether they would like this product but they loved it! They couldn’t get enough of it and still haven’t got bored of it. This will definitely be part of my shopping list now. Both my dogs really enjoyed the food and cleared their bowls every time it was served. I would really recommend this to others and have already been telling other family members and friends with dogs to try this product out!

Daislee |
Newhaven |
December 2022
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Great food! Recommended
5/5

My dog is bit spoiled when it comes to food. She always have wet and dry+snacks. Everyday I would normally top up her dry food but withPurina the bowl was getting empty within the hour. I would check on her and see emty bowl. I thought at first that it's just becouse it's new but when I bought second bag it was exactly the same. I would 100%recommend it.

AgnieszkaL |
Feltham |
December 2022
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